Cycling UK, in partnership with Natural Resources Wales, have developed an expertly curated off-road cycle route from Machynlleth to Conwy. The brand new route, Traws Eryri, weaves through the National Park’s most iconic landscapes, as well as its quieter corners. The route promises to create a groundswell among the cycling and outdoor communities across the UK, and will inspire cyclists from nearby areas and further afield to enjoy the region sustainably.

The official launch event takes place in Conwy on 23 August. As the route presents significant opportunities for local businesses, particularly those located on or near the route, Cycling UK are eager to include them in the launch.  So if you want to hear more about the route, the cause behind it, and the benefits it will bring to the region. For registration details please contact

About Eirlys Jones

Eirlys is the Commercial Director at North Wales Tourism and can be contacted at or connect with her on LinkedIn you can also follow her on Twitter @EirlysJones5