Marketing – Moving Forward and Planning Ahead

We know that right now there is so much uncertainty, it’s hard to plan ahead. However, we can focus on what we are certain of – that North Wales remains a fantastic destination with a lot to offer its visitors. It has got no less beautiful or appealing over the last year and people everywhere are desperate to travel and visit new places. So it’s only a matter of when, and not if, our amazing region will be welcoming them again. In preparation, at North Wales Tourism, we have been working on our marketing plan to support the road to recovery and make sure that North Wales is at the […]

WG Update – 29 January 2021

While the situation in Wales is improving, lockdown restrictions – alert level 4 must continue for another 3 weeks to allow the NHS to recover. Rates of coronavirus across Wales have fallen to 175 cases per 100,000 people for the first time since early November. Thousands more people receive their first dose of the Covid-19 vaccine – the latest figures show almost 11% of the population have been vaccinated. Two small changes from tomorrow : * People can change support bubble if circumstances have changed * Two people from different households can meet outside to exercise outside together (although they should make every effort to maintain social distancing. People must […]

Extension of the Restrictions Business Fund

This is an extension of the funding package, which WG put in place in early December. This latest funding will be used to extend the Economic Resilience Fund (ERF) Restrictions Business Fund non-domestic Rates (NDR) grant and Discretionary based grants for all non-essential retail, hospitality, leisure and tourism (NERHLT) sectors. It provides a top up payment to cover the period between the 25 January and end of March 2021 for businesses affected by national alert Level 4 restrictions. Supply chain businesses will also be able to apply if they have had a reduction in turnover of more than 40%. WG have also extended a £5,000 grant through to properties with […]

Allowing tourism to re-open over Easter will put North Wales on Road to Recovery

There are growing calls for a special recovery fund to be set up for the tourism and hospitality industry that’s been pushed into economic freefall as a result of the pandemic. According to Jim Jones, the Chief Executive of North Wales Tourism, it was also essential that existing financial support measures were extended to help them survive 2021. Thousands of jobs had already been lost and the scale of the financial disaster was “cataclysmic”. Visit Britain was forecasting that during the pandemic, tourism revenues had fallen  by £68.8 billion cross the UK, while in North Wales a recent study had shown there had been a devastating drop of £2.17 billion in […]

Bounce Back through Branding

As we settle into a New Year and look forward to 2021, now is the time to prepare to Bounce Back, putting in to practice what we’ve learnt from previous lockdowns to make sure that once we enter the ‘next normal’, your business is in the best position possible to help with consumers pent up demand. Global supported thousands of businesses last year, helping them find the right communication at the right time. Join Global on Tuesday 2nd February as they share what they’ve learned from previous lockdowns and how you can prepare for the “next normal” in your business! Register for FREE today: https://primetime.bluejeans.com/a2m/register/wbvhwagz

Supreme Court Decision on Business Interruption Insurance

The Supreme Court has published it’s ruling on whether a sample of 21 standard business interruption insurance policies covered businesses that were impacted by the Coronavirus outbreak. This follows the High Court’s judgment last September said that most of the disease clauses and certain prevention of access clauses (12 policy types from the sample of 21, issued by six insurers) provide cover and that the pandemic and the Government and public response caused the business interruption losses. The six insurers appealed those conclusions for 11 of the policy types, but the Supreme Court has dismissed those appeals, for different reasons from those of the High Court.On the FCA’s appeal, the […]

Welsh Government to strengthen legislation to ensure workplaces and shops are safer

Businesses in Wales will have to carry out a specific coronavirus risk assessment under new Welsh Government legislation.These risk assessments will be the starting point for implementing the reasonable measures that are required to be taken to minimise exposure to the coronavirus on premises open to the public and in workplaces.This involves considering issues such as: whether ventilation is adequatehygieneensuring physical distancing is taking placeuse of PPE and face coverings. It will also include considering how employers maximise the number of people who can work from home. https://gov.wales/welsh-government-to-strengthen-legislation-to-ensure-workplaces-and-shops-are-safer

Keep Wales Safe Assets

Keep Wales Safe assets for use on your communication channels – website, newsletter, social media etc. Here’s a link to the Level 4 regulations – including Easyread, BSL clip and an easyshare leaflet in different languages. https://wales.assetbank-server.com/assetbank-wales/images/assetbox/9fb61a3e-36b8-4290-ba7b-c4a3f2faeec7/assetbox.html Here’s a link to assets focusing on lockdown, new variant of coronavirus and  strengthened messages – including links for Covid information in different languages on the Welsh Government website. This link has been updated. https://wales.assetbank-server.com/assetbank-wales/images/assetbox/a0c978ee-43b0-47d6-997c-d56e8bc9148f/assetbox.html Here’s a link to the vaccination assets. https://wales.assetbank-server.com/assetbank-wales/images/assetbox/658a6788-8824-49d7-a8aa-7fd481aa4685/assetbox.html